The main duty of media is to convey righteous news to the people who are eager to listen to the truth so that they can have correct opinions. Escaping the media and their influence is impossible.
Sometimes there is no immense deal but media makes it like the biggest deal ever. For example when Ebola crisis started in Africa, all countries started to worry that it might also start spreading in their homeland. But nobody really cared about the epicenter of this deadly disease, Africa due to which more than 10,000 people died.
We use mass media mainly to entertain, communicate and persuade these three factors are the motives that help influence society. Whatever the media will claim people will reckon it as truth.
Nowadays, people do not use their own mind and believe in each and everything that the media states. Young people make up opinions about certain things just by what media says about it and do not think on their own. When youth should be engaged in learning how to think for themselves, how can media telling them how and what to think to be a good thing?
Media presents petty issues as the most important matter even though many underrated issues are not being reported. What they believe will get more ratings is a bigger deal for them. In July, Israel started bombing Palestine but no one reported it and chose the news about Fifa world cup over it as they knew it would get more ratings and views.
“The media is the most powerful entity on earth. They have the power to make innocent guilty and guilty innocent, and that’s power. Because they control the minds of the masses,” said Malcolm X.
“The one who control media, control minds,” stated Jim Morrison.
People now have many wrong opinions because media does not report, it makes up stories which people believe in.